Many call me a marketing guru. I am in reality just a fellow salon professional much like yourself. I had a fascination with advertising and marketing in college and continued to educate myself through any and every resource I could get my hands on. So many of the ideas in this CD came from this endless research.
I also have had the opportunity through my writing to interview top salons and get valuable insight to their marketing strategies.. This CD isn't just for the marketing challenged. We all get stuck in a rut looking for new ideas.
What you will find in this CD is approximately 10 years of marketing and promotions in word documents. From two grand openings to holiday open houses, menu ideas to pamper parties, it will take you a while to run out of ideas.
Natural Beauty Salon was voted first runner up in the Artist and Visionary Awards in 2004 and I was nominated into Who's Who in America for business/marketing. We reached a cumulative million dollars in sales in just 5 years. Marketing is such a fun creative process, once you start, you will find yourself in a marketing "mindset" that helps create new and different ideas. Have fun and enjoy the process.